The Flava Story
Flava was born as a consequence of a constant demand in the market for stylish, well-crafted, and well-curated interior and exterior products. With an expanding population of evolved and contemporary customers looking to express themselves through the interiors of their spaces, Flava was the need of the hour. An initiative by Vishal Ply, Flava aspired to bridge this gap in the industry by giving life to a new league of interior product experience. Vishal Ply, being one of the most popular brands in India, brought together its experience and expertise to offer an unmatched interior product experience. Today, Flava is proud to bring its clientele the latest and most innovative products that are always ahead of the curve.
Crafting
An Experience
Our people and customers inspire us every day to create incredible experiences and services. We are always thrilled to value each relationship and nourish it; we are focused on ensuring that we understand the demand in the market and proactively work towards upgrading our styles, quality, range of products, and service for crafting an experience that matters.
Our Mission is
as beautiful
as our vision.
Our customers have always been our core inspiration. We believe in helping our customers choose better and deliver an amazing experience to them. It’s our belief that great styles and designs should be easily accessible to anyone, anytime.
Leadership
The hearts
& minds
of flava
Rikabchand Singhvi
Rikabchand Singhvi's principles and values has been guiding force for the strong foundation of the brand. His support and blessings have been instrumental in success of Vishal Ply and Flava.
Ritesh Singhvi
With over two decades of experience in interior products, Ritesh is the brain behind the business whose strategic thinking and expertise has paved the way for Flava. He was also the force behind starting Vishal Ply in 2002 and with his vision, lead to a pan India presence. Ritesh's successful stints with all the brands he has worked with helped him gather immense industry knowledge across a gamut of roles; from sourcing to operation to distribution. He is leader who believes in delivering maximum value and building relationships for a lifetime. That is why he is a thorough marketer and a pioneer in business development.
Vishal Singhvi
With over 12 years of experience in retail distribution of interior products, Vishal brings to the table his keen sense of design and a natural ability to understand customer needs. That is why he is a customer service maverick. He knows exactly what the client is looking for and tends to their needs personally. Vishal is progressive thinker with an eye for the latest and best in design.
